Time or Money. Getting It Right

Want To Grow But Unsure Of What To Work On First?

The very thing that stops most people in their tracks when they are looking for business success is overwhelm and procrastination with what to do next to grow their business.

When the idea of starting your own business came to you, I bet you were excited and a little anxious. But you just knew that you could make a 'go' of it.  What does 'making a go of it' mean to you?  Does that mean you have some extra cash to buy yourself some treats or take the kids on holidays?  Does it mean luxury overseas trips?  It is different for everyone, and that's ok.  What is not okay though is when you get 'stuck' and begin to face the fear that things are not turning out how you wanted them to. And worse still, you keep allowing this to be your reality.

Has your business idea become a monster?

You may have heard me say before; I believe business monsters are created in two different ways.

Monster A: Let's say you get a website, your have your business cards and maybe some flyers. Whether your focus is online or offline, your door is 'open for business'. Days go by, weeks go by, maybe even months go by and you realize that you are not attracting clients like you thought you would.  It's about now that you need to justify to your family why you are still hanging onto this business idea.  The money you had set aside for this business idea is slowly diminishing and people are starting to ask you "how much longer"...

Monster B: “Hectic and Time Consuming” shouldn’t be the first words you use to describe your business!   "Yes, but..." I hear from clients all the time." I want to build my business but I'm already worn out!  I'm working six and seven days a week.  I have no time to myself.  I constantly have to work to keep up with the clients I have to get the money I want to be earning.  I've got lots of great ideas but I don't know how to bring them together and I don't have the time to focus on anything else right now."

I can appreciate these words.  All the time I see business owners with unfinished dreams because they are frustrated and burned out.

If your business sounds like either of these business monsters it's because you are not focusing on what your business needs most right now.

It's either Time or Money.

You may have heard it said "a confused customer does nothing".  Well, the same can be said for you when you are all alone, trying to figure out what it is that you need to do next to grow your business.

With so much information so easily available, it's no wonder that it's a major problem when you get distracted with all sorts of 'shiny bright objects' that are promoting the latest trends, gadgets or ideas.

It's common for you to be feeling guilty about how little income you are bringing in.  You really do want to be contributing to the household income more than you are but it just doesn't seem to be happening. You need to get more clients in the door!  It's money driven activities that you must spend your time on.  This usually means marketing, or sales.  Or it could be a combination of both.

Once you are implementing a good, simple marketing plan, very quickly you will get more clients and the cash will start to flow.

You can then invest these funds to buy yourself more time. Things like technology, systems, team help, coaching.  When you invest in these time saving strategies, you're business success will start to soar.  This in turn will return you more money. You will be astounded how quickly this cycle begins to take momentum and become unstoppable.

Before you know it, you will have the business success you are dreaming of.  It's just a matter of knowing what the current motivating factor is within your business right now, and taking focused action to do whatever it takes to make it happen.

Check regularly what the most important motivating factor is within your business; time or money. Too many people don’t do this process and they wonder why they don’t get the success that they know they should be getting.